Cosmetics

If you care about putting only the cleanest ingredients on your skin, but still want to look great, our Project Wellness blog offers the best in natural makeup tips. Our estheticians and favorite brands love to share their makeup tips with our readers—from creating the perfect natural makeup look for an evening out to protecting your skin with mineral makeup. You’ll learn about natural makeup techniques, powerful ingredients your skin will love and sales and specials on our favorite cosmetics brands. Turn to Pharmaca for the latest information on luxurious natural makeup that not only makes your skin look great, but also makes it feel great.

The Case for Natural Makeup

February 13, 2014
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The Case for Natural Makeup

Is your medicine cabinet already stocked with the best in natural skin care? Time to take it to the next level and make sure your cosmetics are clean and healthy too. Here, a few of our estheticians talk to us about why natural cosmetics are the way to go. First, it’s important to remember...

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Four of Our Favorite BB and CC Creams Among EWG’s Top Picks

Four of Our Favorite BB and CC Creams Among EWG’s Top Picks

We just love it when we can spot a great product that harnesses the power of natural ingredients to make your skin look and feel great! It’s part of Pharmaca’s commitment to being your trusted editor when it comes to clean skin and beauty care products. Many of the brands we carry have come...

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Nail Know-How: Expert Manicures & Inspired Designs

August 13, 2013
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Nail Know-How: Expert Manicures & Inspired Designs

Glance down at someone’s nails these days and you might be in for a surprise. Bold colored polishes, metallic top coats and intricate artistic patterns are making nails a fashion accessory. But how do you get these on-trend looks? SpaRitual, innovative creators of vegan nail care products, and Pharmaca team up in this DIY...

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Nix the Toxins in Your Skin Care Products

July 26, 2013
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Nix the Toxins in Your Skin Care Products

We all know that the US is woefully behind the times in regulating the ingredients used in our skin care. The 27 countries in the European Commission have banned 1,372 chemicals in cosmetics and skin care products that are linked to cancer or birth defects; the FDA has only banned eight, plus two that...

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When Good Makeup Goes Bad

July 23, 2013
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When Good Makeup Goes Bad

Question: When exactly did you open that tube of mascara you used this morning? And that trendy blue eyeshadow? If your makeup bag is as packed as ours are, chances are you have no idea. The reality is that makeup and skin care products have shelf lives that affect safety and effectiveness. Here, Kelly...

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Beautiful Brows: Pointers from the Pros

July 5, 2013
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Beautiful Brows: Pointers from the Pros

Thick, bushy, pencil-thin. Arched or straight. The fashion-questionable “unibrow” (thanks, Anthony Davis and Frida Kahlo). Eyebrows can make a fashion statement. This season, beauty editors tell us that flat, bold brows are in. But unless your plans include a walk down the runway, makeup professionals recommend choosing a natural brow shape that complements your features....

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Brush Up! Tools & Tips for Flawless Makeup

May 16, 2013
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Brush Up! Tools & Tips for Flawless Makeup

“Great cheekbones.” “Beautiful eyes.”  When you notice someone’s best features, you’re probably not thinking about the makeup brushes behind the beauty. But according to pro makeup artists, the secret to enhancing your assets is well-applied, well-blended makeup. And the strategy is in using the right brush for the task. Form & function Pharmaca’s new...

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Get a Fresh New Look with ZuZu Luxe

Get a Fresh New Look with ZuZu Luxe

If your calendar is filling up with events and parties, now is the time to find a fresh, new look for the season. Jean Silva, the National Sales Manager for Gabriel Cosmetics and ZuZu Luxe, helped enlighten us on what beauty trends are hot now. What tips and tricks do you have for prepping...

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Your Spring Greening Checklist

Your Spring Greening Checklist

It’s almost Earth Day…why not take advantage of this opportunity to start fresh (and green)? Here are a few ideas we love for greening your spring. Get your garden growing Growing your own food can be one of the most rewarding and environmentally friendly activities we can engage in. Get started now and you’ll...

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BB & CC: The New ABCs of Beauty

March 12, 2013
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BB & CC: The New ABCs of Beauty

BB and CC creams are some of the most talked about beauty innovations to hit the market in recent times. BB, short for beauty balm, is a time-saving, all-in-one facial product. Created by a German dermatologist years ago, BB creams have steadily grown in popularity around the world, even as their formulations have evolved. Today’s BB creams...

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